1Muhamad Rizki Fadilah, 2Anas Tain, 3Yohana Agustina
1,2,3Agribusiness Department, University of Muhammadiyah Malang, Indonesia
DOI : https://doi.org/10.47191/ijmra/v7-i03-38Google Scholar Download Pdf
ABSTRACT:
Indonesia will be the fourth largest coffee-producing country in the world by 2020, after Brazil, Vietnam, and Colombia. Coffee is one of the plantation commodities that is starting to be in great demand by the people of Indonesia. There are many types of coffee in the world that have the best quality and quality. This makes certain types of coffee so popular and sought after by many coffee lovers worldwide. The purpose of this study is to determine the competitiveness of coffee exports in the European Union market. The data used in this study are secondary data processed and sourced from the trade map. The data analysis method used is Revealed Comparative Advantage (RCA) to analyze a country's competitiveness and Comparative Export Performance (CEP) to evaluate a country's export specialization in certain products. Based on the results of the analysis, Indonesia is still ranked fourth with an RCA value of 6.89, this is due to the low quality of coffee in Indonesia. It can be seen that Colombia has an RCA value of 57.02 in the EU market followed by Brazil whose value is 25.78, slightly different from Vietnam's RCA value of 25.54.
KEYWORDS:CEP; Competitiveness; Coffee; Export; RCA
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Volume 07 Issue 03 March 2024
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